TRANSFORM your SIDE GIG INTO A SUSTAINABLE, full-time CAREER THAT FILLS YOUR CUP.
TRANSFORM your SIDE GIG INTO A SUSTAINABLE, full-time CAREER THAT FILLS YOUR CUP.
Let's go!
EDUCATION FOR PHOTOGRAPHERS
Build a brand that books itself—
and finally feel proud of the art you're creating.
build a brand that books itself—
and finally feel proud of the art you're
creating.
DITCH THE COOKIE-CUTTER FORMULAS.
Say goodbye to AWKWARD posing, shoot with purpose, and attract dream clients who value your vision. I’ll help you transform your client experience, creative direction, and confidence behind the lens—and guide your work into a booked-out brand.
You’re not here to blend in — YOU're here to grow your brand.
I've been where you are now.
you're not here to blend in— You're here to grow.
Creative burnout? Check. Imposter syndrome? Been there. Booking the wrong clients? Oh yes.
When you work with me, you’ll stop guessing, start trusting your voice, and finally attract the clients who are already sold on your value.
No more burnout. No more cookie-cutter poses.
Just a creative business that feels like home—and a brand you’re proud to call yours.
Let's go!
Where creative growth meets intentional brands.
Your Next Move Awaits
Your Next Move Awaits
Creative Retreats, Reimagined
A photography retreat designed to reignite your creative spark, build your dream portfolio, and connect you with likeminded photographers who get it.
See Upcoming Retreats
Think curated content days, deeply supportive education, hands-on mentoring, and a chance to slow down and reconnect with your creative voice in one of the most picturesque locations imaginable.
If you’ve been craving space to grow your portfolio and your mindset — Merribee is calling.
creative retreats,
reimagined
beyond the pose
signature online course
JOIN NOW!
Beyond The Pose is your creative awakening — a deep dive into the mindset, methods, and magic that turn good photographers into unforgettable storytellers. Inside, you'll learn how to shift from surface-level direction to meaningful connection, curate galleries that feel like pure emotion, and build a brand that books premium clients with ease.
Whether you’re feeling stuck in the formula or simply ready to evolve, this course is where your transformation begins.
beyond the pose
→ My complete client experience—from first enquiry to gallery delivery
→ Communication cues that build trust (and prevent awkward posing)
→ Real-world posing prompts for different energy types
→ Gallery curation tips to avoid the dreaded photo-dump
→ Pricing strategy and red flag filtering
→ Workflow clarity, systems and automations I use daily
→ How to attract dream clients and stand out without shouting
Here’s a peek at what it’s trained on:
12+ years of hard-earned knowledge from 800+ weddings. In your pocket. Available 24/7. No fluff, no formulas, just smart support when you actually need it.
YOUR CHAT GPT AI bestie
CLIENT RESULTS
CLIENT RESULTS
hey,
i'm ash
Award-Winning Wedding Photographer, Honest Educator & Neurodivergent Creative
For those of you who like skipping to the TL;DR → I’m a professional wedding photographer, business marketing fanatic, homebody wife, dog mum, meme queen, and escape room fiend - based in Melbourne, Australia.
I’ve coached HUNDREDS of photographers and creatives to escape their business ruts; after successfully pivoting my own photography biz from borderline bankruptcy to consistent $300k+ years.
And now, I’m ready to pour all my hard-earned knowledge, skills, and 10+ years of industry experience into YOU and YOUR BIZ!
Hey,
i'm Ash
resources that
actually move the needle
resources that actually move the needle
01.
FILM FROSTING PRESETS (LIGHTROOM PRESETS)
For creamy, dreamy edits that look as good as they feel.
👉 Get the Presets
02.
Pricing With Purpose (Mini Series)
Confident pricing, without the ick.
03.
CANVA PRICING GUIDE (TEMPLATE)
Confidently present your pricing and packages with this plug-and-play design.